1st ‘Pizza Hut, Together Again’ in Taiwan opens
Written by Writer on Monday, November 10th, 2008
1st ‘Pizza Hut, Together Again’ in Taiwan opens
Taiwan News
2008-11-10 12:43 AM
Pizza Hut is aiming at the dine-out market of Taiwan by introducing the fine dining restaurant of Pizza Hut - “Pizza Hut, Together Again” that has been popular in Hong Kong and Singapore.
The restaurant serves classic Italian pizzas and fine gourmet as its main focus. The first “Pizza Hut, Together Again” in Taiwan was officially opened on the 4th of November and the goal is to have 5 branches in 3 years. Pizza Hut is indeed entering the dine-out market of Taiwan that worth hundreds of billions annually.
The first “Pizza Hut, Together Again” is located in Shihlin District, which is in proximity of “President’s Mansion” (the major garden in Shihlin) and Yangmingshan National Park that are of popular leisure sites. It is also in proximity to Chinese Cultural University, Soo Chow University and Ming Chuan University which is very convenient for university students as classic Italian food appeals to them a lot. The “Pizza Hut, Together Again” is definitely going to be a hit to Taiwan’s dining market.
The 7 types of flavors of classic Italian pizzas are the top choice in “Pizza Hut, Together Again,” no matter the “Saint Danielle Pama Ham”, “Garlic Shrimp with basils” or “Rosemary Pumpkin Cheese,” they are all made of North American wheat and French yeast selected by “Pizza Hut, Together Again.” The pizzas are the delicious gourmet that shouldn’t be missed.
For the diversified consumer demographics, the restaurant made some specific interior design. Especially the round, independent area, it is the “booth seats” that family members can get together in a circle so that diners will always think about getting “together again.”
During the opening period, “Pizza Hut, Together Again” launches various promotions to benefit consumers. First, the “King of Pizzas Ballot” allows customers to decide which pizza is the best of the classics. Customers get a vote that is also a sweepstake entry. All the entries have the chance to win great prizes, such as NT$1,000 certificate, meal coupons, and mysterious gifts about the “Star Boulevard.” Second, buy any flavor of pizza with coupons and get any of the “Buffalo Wings”, “Italian Vanilla Flavored Wings” or “Sliced German Sausage Spaghetti” for 50% off. Third, any spending over NT$500 can get a “Pizza Hut, Together Again” special pen.
